The ten commandments of the modern CEO
In a constantly evolving world, the CEO must be able to embrace change as a constant and guide his company through turbulence with a clear vision, effective leadership, and strategies that are suitable for new challenges and opportunities. We cannot ask “to change” to collaborators if the top management does not change first. 1. First, […]
Empty agendas: less is more!
In today’s business environment, time and agenda management is crucial for success. In an article by Xavier Marcet that I read recently, he highlights the importance of “emptying agendas” to free up time and energy for more meaningful and empowering activities. All companies should rethink how they use their diaries, moving away from the saturation […]
Looking for a CEO? You don’t need people from your industry!!
The CEO problem, from which industry? Now that I have noticed your attention to this article, could we look deeper into the CEO problem? This article refers to C-level management, especially CEOs and COOs. In my new journey as founder of Action Management, I have been helping a startup raise its initial pre-seed funding. The […]
No data? Tough to survive
Companies gather data, but how can they turn it into compelling stories? Data holds valuable insights into customer behaviour, market trends, and the effectiveness of marketing campaigns, among others. However, one must know how to read and interpret it to benefit from it. Small and medium-sized businesses (SMBs) can benefit from data analytics like large […]
Factors when it comes to customer loyalty
Customer loyalty: companies put too much effort into attracting new customers (we saw in a previous article the importance of closing projects) but often need to remember to retain those who already buy from their business. The ideal would be to combine both to obtain better results. This is one of the most critical points […]
This is not a TRANSFORMATION, it’s a REVOLUTION!
Digital Revolution? In the rapidly evolving landscape of the business world, the term “Digital Transformation” has become a buzzword, signifying the integration of digital technologies into various aspects of a company’s operations. However, for many Small and Medium-sized Businesses (SMBs), this shift is not merely a transformation; it’s a complete revolution that reshapes their entire […]
Perfection is an imperfection itself!
In crafting a flawless circle, Giotto achieved a paradoxical perfection, where the immaculacy of his form resonates with an inherent imperfection. In my recent role as a consultant and advisor, I’ve encountered numerous CEOs and founders striving for an elusive perfection. One CEO even meticulously critiqued the font and colours in PowerPoint presentations! A form […]
If you don’t execute you fail!
Lack of execution: a striking image of an abandoned start-up office, once bustling with activity, now empty and silent, is a stark reminder of the harsh reality that many companies fail to execute their business strategy. A study by McKinsey & Company found that only 7% of companies can implement their strategies successfully, therefore, 93% […]
PMI: Solo il 15% raggiunge i propri obiettivi (e come voi potete essere l’eccezione)
Perché solo il 15% delle PMI raggiunge i propri obiettivi strategici? Le piccole e medie imprese (PMI) sono la spina dorsale dell’economia, ma devono affrontare diverse sfide, tra cui risorse limitate, mancanza di competenze e un ambiente commerciale in rapida evoluzione. Una delle maggiori sfide che le PMI devono affrontare è il raggiungimento dei loro […]
The Eisenhower Decision Matrix: My Secret Weapon
The Eisenhower Decision Matrix is a powerful tool that can help SMBs and startups prioritize their tasks and achieve their goals more effectively. Learn how to use this simple but effective framework to get more done in less time and grow your business.
Strategies to Reduce No-Shows for Sales Calls
How to reduce No-Shows for Calls: in the sales world, it’s common to encounter the frustration of no-shows for scheduled sales calls. You’ve put in the effort to attract potential clients, and they’ve expressed interest by booking a call, but then they need to show up. This wastes your time and hinders your chances of […]
From Chaos to Execution
Discover the journey from idea-driven chaos to a clarity-focused approach in executing tasks.
My first client !!
Discover insider tips and personal insights from a newcomer in the advisory and consulting industry on how to secure your first client.
The Power of Execution Over PowerPoint
Discover the power of Execution through KPI scorecards over PowerPoint presentations. Learn why focusing on execution is the key to success for SMB.
Leave your comfort zone: the Imperative for any Company
Leave your comfort zone! In the last months, I have been talking with several SMBs, and I realised the ‘comfort zone‘ concept has become a central theme in today’s rapidly evolving business landscape. Many organisations have found their niche, developed a successful formula, and are reluctant to stray from what has worked in the past. […]
How I Unlocked the Power of Social Selling
This article is about me. Yes, about me and the experience I’m building daily, week after week, in my new journey as Sales & Marketing Action Manager. In today’s digital age, businesses constantly seek new ways to engage potential clients and drive sales. And if you are the new kid on the block, this is […]
Le 4 paure dei KPI
KPI Key Performance Indicators: la teoria è nota a tutti e tonnellate di libri parlano dell’importanza di definire i giusti KPI per la vostra azienda. Gli indicatori chiave di prestazione (KPI) sono le metriche che le aziende utilizzano per monitorare i loro progressi verso gli obiettivi. I KPI possono misurare diversi fattori, come le vendite, […]
Sales & Channel Management: my way!
Una delle lezioni più importanti apprese è che le vendite e la gestione dei canali vanno di pari passo. Questo binomio genera ricavi, alimenta le relazioni con i clienti e si adatta alle dinamiche di mercato in evoluzione, rendendole indispensabili nell’attuale panorama competitivo. Ho avuto il privilegio e l’onore di lavorare con team altamente qualificati […]
How hippies, God and science invented the Internet
It was back in 1995 when I first met with the Internet. I was a student at the Politecnico University in Milan, and I got my first email address to start working on my thesis. From that day on, the network has been the background of my professional life. In the same year, 1995, Bill […]
The Three A’s of Data: Maximizing Information’s Value
Organizations must adhere to three fundamental principles to harness the true power of their data. Actionable, Auditable, and Accessible data are the keys
Le fallacie sui dati da evitare: tre esempi
Le fallacie dei dati: insidie che possono portare a conclusioni fuorvianti nell’analisi dei dati. L’importanza di un’interpretazione attenta e di un campionamento imparziale.
Ikigai: Secret to a Long and Happy Life
Uncover the ancient Japanese concept that blends passion, purpose, and fulfillment. Embrace your Ikigai to a life of meaning and joy.
The lean startup method
This game-changing book offers entrepreneurs a proven methodology to build successful ventures. It applies to start-up and SMBs
Maximizing Impact: The Art of Crafting an Effective Company Dashboard
Introduction. A company dashboard or scorecard is an indispensable tool that provides a comprehensive overview of an organisation’s performance. The right Key Performance Indicators (KPIs) enable businesses to track progress, identify trends, and make data-driven decisions. This article, inspired by the principles in the book “Traction,” delves into the significance of a concise dashboard and […]
The Importance of Closing Projects and Deals: Achieving Sustainable Growth
Unlock sustainable growth by mastering the art of project and deal closure. Learn key strategies for successful conclusions
Unleashing Creativity and Problem-Solving: Exploring the Journey of Design Thinking
Embark on a journey of creativity and problem-solving through the fascinating world of design thinking. Unleash boundless creativity!
Pay attention to the details.
The details behind Apple: simplicity, storytelling, innovation, teamwork, challenging the status quo, and customer-centricity.
Digital transformation and SMEs, what does it entail?
Explore the significance of digital transformation for SMEs. Discover the advantages, challenges, and potential in an evolving market.
The more “animals”, the more you sell.
Discover why closing projects and deals is as vital as initiating them. Learn how it builds trust, fuels growth, and ensures success-
YOLO: a fashionable trend or something to stay?
Let’s start with a bet. If you had the opportunity to change a thing in your life, what you would do? Likewise, many of you would choose to change your job.
