Bienvenido al blog de Luigi Salmoiraghi Action Manager
Cuando Nusret Gökçe – más conocido como Salt Bae – apareció por primera vez en la escena mundial en 2017, encarnó la tormenta perfecta de
En el mundo de los negocios y el marketing, hablar de emociones puede parecer, a primera vista, algo secundario. Se nos ha enseñado a tomar
For any family business, there’s a statistic that should give every entrepreneur pause for thought: only 4% of family-run businesses in Italy make it to
The Japanese word Randoseru can be translated as tradition and marketing. In our trend-driven world, where obsolescence often seems built into the fabric of consumer
Neuromarketing is easier than you think. Ff you’re running or growing an SMB, you know the challenge: limited time, limited resources, and an audience that’s
