Data: it’s all about stories
Florence Nightingale was a British nurse who was known and believed in data. She is considered the founder of modern nursing, as she was the first to apply the scientific method through statistics. She made the history books of diagrams in 1858 with a publication related to epidemic deaths in the Crimean War. The key […]
Los 10 mandamientos del CEO actual
En un mundo en constante evolución, el CEO debe estar capacitado para integrar el cambio como una constante, y guiar a su empresa a través de las turbulencias con una visión clara, un liderazgo eficaz y estrategias adecuadas a los nuevos desafíos y oportunidades. No podemos pedir a los colaboradores que “cambien” si antes no […]
Agendas vacías: ¡menos es más!
En el entorno empresarial actual, la gestión del tiempo es crucial para el éxito. En un artículo de Xavier Marcet que leí hace poco, se destaca la importancia de «vaciar las agendas» como una estrategia para liberar tiempo y energía para actividades más significativas y empoderadoras. Todas las empresas deberían replantear la forma en que […]
Looking for a CEO? You don’t need people from your industry!!
The CEO problem, from which industry? Now that I have noticed your attention to this article, could we look deeper into the CEO problem? This article refers to C-level management, especially CEOs and COOs. In my new journey as founder of Action Management, I have been helping a startup raise its initial pre-seed funding. The […]
No data? Tough to survive
Companies gather data, but how can they turn it into compelling stories? Data holds valuable insights into customer behaviour, market trends, and the effectiveness of marketing campaigns, among others. However, one must know how to read and interpret it to benefit from it. Small and medium-sized businesses (SMBs) can benefit from data analytics like large […]
Factors when it comes to customer loyalty
Customer loyalty: companies put too much effort into attracting new customers (we saw in a previous article the importance of closing projects) but often need to remember to retain those who already buy from their business. The ideal would be to combine both to obtain better results. This is one of the most critical points […]
This is not a TRANSFORMATION, it’s a REVOLUTION!
Digital Revolution? In the rapidly evolving landscape of the business world, the term «Digital Transformation» has become a buzzword, signifying the integration of digital technologies into various aspects of a company’s operations. However, for many Small and Medium-sized Businesses (SMBs), this shift is not merely a transformation; it’s a complete revolution that reshapes their entire […]
Perfection is an imperfection itself!
In crafting a flawless circle, Giotto achieved a paradoxical perfection, where the immaculacy of his form resonates with an inherent imperfection. In my recent role as a consultant and advisor, I’ve encountered numerous CEOs and founders striving for an elusive perfection. One CEO even meticulously critiqued the font and colours in PowerPoint presentations! A form […]
If you don’t execute you fail!
Lack of execution: a striking image of an abandoned start-up office, once bustling with activity, now empty and silent, is a stark reminder of the harsh reality that many companies fail to execute their business strategy. A study by McKinsey & Company found that only 7% of companies can implement their strategies successfully, therefore, 93% […]
PYME: Sólo el 15% logra sus objetivos (y tu puedes ser la excepción)
¿Por qué sólo el 15% de las PYME alcanzan sus objetivos estratégicos? Las pequeñas y medianas empresas (PYME) son la espina dorsal de la economía, pero también se enfrentan a varios retos, como recursos limitados, falta de experiencia y un entorno empresarial que cambia rápidamente. Uno de los mayores retos a los que se enfrentan […]
The Eisenhower Decision Matrix: My Secret Weapon
The Eisenhower Decision Matrix is a powerful tool that can help SMBs and startups prioritize their tasks and achieve their goals more effectively. Learn how to use this simple but effective framework to get more done in less time and grow your business.
Strategies to Reduce No-Shows for Sales Calls
How to reduce No-Shows for Calls: in the sales world, it’s common to encounter the frustration of no-shows for scheduled sales calls. You’ve put in the effort to attract potential clients, and they’ve expressed interest by booking a call, but then they need to show up. This wastes your time and hinders your chances of […]
From Chaos to Execution
Discover the journey from idea-driven chaos to a clarity-focused approach in executing tasks.
My first client !!
Discover insider tips and personal insights from a newcomer in the advisory and consulting industry on how to secure your first client.
The Power of Execution Over PowerPoint
Discover the power of Execution through KPI scorecards over PowerPoint presentations. Learn why focusing on execution is the key to success for SMB.
Leave your comfort zone: the Imperative for any Company
Leave your comfort zone! In the last months, I have been talking with several SMBs, and I realised the ‘comfort zone‘ concept has become a central theme in today’s rapidly evolving business landscape. Many organisations have found their niche, developed a successful formula, and are reluctant to stray from what has worked in the past. […]
How I Unlocked the Power of Social Selling
This article is about me. Yes, about me and the experience I’m building daily, week after week, in my new journey as Sales & Marketing Action Manager. In today’s digital age, businesses constantly seek new ways to engage potential clients and drive sales. And if you are the new kid on the block, this is […]
The 4 Fears of KPIs
KPI Key Performance Indicators: the theory is known to everyone, and tons of books discuss the importance of setting the right KPIs for your business. Key performance indicators (KPIs) are the metrics businesses use to track their progress towards their goals. KPIs can measure various factors, such as sales, revenue, customer satisfaction, and employee productivity. […]
Sales & Channel Management: my way!
One of the most important lessons learnt is that sales and channel management go hand in hand. This duo drives revenue, nurtures customer relationships, and adapts to evolving market dynamics, making them indispensable in today’s competitive landscape. I had the privilege and honour to work with high-skilled teams across Europe and to establish long-lasting relationships […]
How hippies, God and science invented the Internet
It was back in 1995 when I first met with the Internet. I was a student at the Politecnico University in Milan, and I got my first email address to start working on my thesis. From that day on, the network has been the background of my professional life. In the same year, 1995, Bill […]
The Three A’s of Data: Maximizing Information’s Value
Organizations must adhere to three fundamental principles to harness the true power of their data. Actionable, Auditable, and Accessible data are the keys
Los engaños de los datos que hay que evitar: tres ejemplos
Falacias de los datos: escollos que pueden llevar a conclusiones erróneas en el análisis de datos. La importancia de una interpretación cuidadosa y un muestreo imparcial.
Ikigai: Secret to a Long and Happy Life
Uncover the ancient Japanese concept that blends passion, purpose, and fulfillment. Embrace your Ikigai to a life of meaning and joy.
The lean startup method
This game-changing book offers entrepreneurs a proven methodology to build successful ventures. It applies to start-up and SMBs
Maximizing Impact: The Art of Crafting an Effective Company Dashboard
Introduction. A company dashboard or scorecard is an indispensable tool that provides a comprehensive overview of an organisation’s performance. The right Key Performance Indicators (KPIs) enable businesses to track progress, identify trends, and make data-driven decisions. This article, inspired by the principles in the book «Traction,» delves into the significance of a concise dashboard and […]
The Importance of Closing Projects and Deals: Achieving Sustainable Growth
Unlock sustainable growth by mastering the art of project and deal closure. Learn key strategies for successful conclusions
Unleashing Creativity and Problem-Solving: Exploring the Journey of Design Thinking
Embark on a journey of creativity and problem-solving through the fascinating world of design thinking. Unleash boundless creativity!
Pay attention to the details.
The details behind Apple: simplicity, storytelling, innovation, teamwork, challenging the status quo, and customer-centricity.
Digital transformation and SMEs, what does it entail?
Explore the significance of digital transformation for SMEs. Discover the advantages, challenges, and potential in an evolving market.
The more “animals”, the more you sell.
Discover why closing projects and deals is as vital as initiating them. Learn how it builds trust, fuels growth, and ensures success-
